Influence: Science and Practice, ePub, 5th Edition

Time to Read
7 hrs 42 mins

Reading Time

7 hrs 42 mins

How long to read Influence: Science and Practice, ePub, 5th Edition?

The estimated word count of Influence: Science and Practice, ePub, 5th Edition is 115,475 words.

A person reading at the average speed of 250 words/min, will finish the book in 7 hrs 42 mins. At a slower speed of 150 words/min, they will finish it in 12 hrs 50 mins. At a faster speed of 450 words/min, they will finish it in 4 hrs 17 mins.

Influence: Science and Practice, ePub, 5th Edition - 115,475 words
Reading Speed Time to Read
Slow 150 words/min 12 hrs 50 mins
Average 250 words/min 7 hrs 42 mins
Fast 450 words/min 4 hrs 17 mins
Influence: Science and Practice, ePub, 5th Edition by Robert B. Cialdini
Authors
Robert B. Cialdini

More about Influence: Science and Practice, ePub, 5th Edition

115,475 words

Word Count

for Influence: Science and Practice, ePub, 5th Edition

260 pages

Pages
Paperback: 260 pages

12 hours and 25 minutes

Audiobook length


Description

Influence: Science and Practice is an examination of the psychology of compliance (i.e. uncovering which factors cause a person to say “yes” to another's request).   Written in a narrative style combined with scholarly research, Cialdini combines evidence from experimental work with the techniques and strategies he gathered while working as a salesperson, fundraiser, advertiser, and in other positions inside organizations that commonly use compliance tactics to get us to say “yes.” Widely used in classes, as well as sold to people operating successfully in the business world, the eagerly awaited revision of Influence reminds the reader of the power of persuasion.   Cialdini organizes compliance techniques into six categories based on psychological principles that direct human behavior: reciprocation, consistency, social proof, liking, authority, and scarcity.